Santander bought British building society Abbey (formerly Abbey National) in 2005 but look set to drop that brand name. They are also sponsoring McLaren-Mercedes under the Santander name in a five-year deal starting this season.
More importantly the loss of Foster’s sponsorship opens up the possibility of spectators being able to buy a decent beer at this year’s race.
- Brand Republic – Santander F1 tie seals Abbey fate
- Going to a race: Silverstone
- Silverstone must adapt to survive