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Mercedes W01 debuts (Pictures)

1 February 2010 by Keith Collantine

The new Mercedes W01 has appeared for the first time as test for the 2010 F1 season begins at Valencia.

Here is the first picture of the W01 which will be driven by Michael Schumacher and Nico Rosberg in 2010:

The first photo indicates the W01 has a high nose similar to that seen on last year’s Red Bull as well as the Ferrari F10.

Follow today’s F1 test as it happens here.

2010 F1 car launches

Images (C) Mercedes

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Read more: 2010 F1 season | Articles in full | F1 Pictures | F1 teams (active) | Mercedes Grand Prix

108 responses to Mercedes W01 debuts (Pictures)

  1. STRFerrari4Ever says:

    Need more pictures to properly analyse this car but looks good so far.

  2. Gill says:

    Even they have gone for red bull type nose….they need not have

    • Maciek says:

      Is that your years of experience in F1 aerodynamics design telling you what they should or shouldn’t do?

      • David says:

        Close, it’s a clueless person telling them what they should or shouldn’t do. Everyone looks like a RedBull this year because the Red Bull aero has a much larger area for development than Brawn last year (according to Brundle, Windsor, Allen).

        • Gill says:

          why r u getting sentimental.
          If Brawn could beat Red bull without their kind of nose, they could have beaten them this year too. And moreover the car is a absolute disaster.
          And did u suggest Merc to go for Red Bull type nose. Its a blog and everyone has a right to write what he thinks.

          • Maciek says:

            I’m not sure you understand the meaning of sentimental, Gill.

            “If Brawn could beat Red bull without their kind of nose, they could have beaten them this year too”

            Well, they were only beating them clearly before RedBull adapted the double diffuser – and you sure do have the right to say what you think, but then everyone has the right to point out comments that miss the mark, too.

          • Kav says:

            Well in 2008 Red Bull introduced the shark fin (I think it was them), and many other teams copied it including Ferrari. They were beating Red Bull that year, so why did they need to put it on the car? Because it would make it just a little bit faster.

            Teams copy each other, even the teams that aren’t doing as well as them. It has been like that for decades.

          • F1 forever says:

            The mercedes nose looks nothing like the red bull nose. I don’t know why everyone is mentioning Red bull with every freakin chassis debuted.

    • Hairs says:

      Knew it- they’ve got a low nose and the full RB5 kink. Everyone else so far has a high nose, and no (or very subtle) nose ridges. Since Brawn had the best DD last year, they should know what works.

      My money’s on Mercedes this year.

    • JHunt123 says:

      Maybe the only non Red Bull look alike will be the new Red Bull. This looks like everybody fighting last year’s war or what…

    • ajokay says:

      It’s a Red Bull nose, but it still has the Brawn ’stoop’ that the BGP001 had, rather than the high and pointy nose the other teams seem to have gone for this year.

  3. Lustigson says:

    You’ve got a scoop, there, Keith. Autosport.com, Pitpass et al don’t have it yet. Thumbs up!

  4. Vikas says:

    That front wing is awesome… and heh… a mix of brawn low nose and red bull’s v nose…nicee

  5. steph90 says:

    Heard they just rolled it out and in. They don’t make a song and dance about things do they :P
    The livery kind of looks like an odd dusty version of the Sauber C29 from yesterday which a splash of turquoise.
    :S

    • PJA says:

      Mercedes made the song and dance when they launched the livery last week.

      • steph90 says:

        True but even that wasn’t much of a song and dance. I was hoping they would have a massive announcement proclaiming ‘we are here’ bringing Schumi out and play dramatic music :P not just roll in, roll out. Everyone does say F1 is a circus these days… :P

    • sato113 says:

      probably the biggest song and dance of the year last week!
      sauber looks better btw. ;)

      • ap says:

        u r kidding..yer?!?!?

        Both this and the sudeo bmw is freaking been hit with the ugly stick…

        Toro looks very nice as does the Williams…the rest are not even close.

  6. Gill says:

    The car surely doesnt look good.. Its toooo plane jane.
    It might be fat but dont stand against F10, MP4-25 and R30

    • Jamborello says:

      Gill, could you just tell us now who is going to win the championship, and save us all the bother of watching, o wise one…

      Prat.

  7. Ace says:

    That looks like a pointy wee fin there too…

  8. Bhavesh says:

    Hey Keith,

    You are too fast…

    Looks like two patterns are emerging from the launches, small shallow nose and longer sidepods for ferrari & Merc

    Or sharkfins coupled with wider nose and shorter sidepods Macca, Sauber, Renault

    It must be to do with the way people have interpreted the DD rules this year. Very clear patterns

    Williams seem somewhere in between which doesn’t really bode well.

  9. Prisoner Monkeys says:

    First reaction: someone should tell Mercedes that their nose is broken. The downward-pointing nose just doesn’t look right. And that front wing looks bloody heavy … couldn’t they make a less-chunky verion?

  10. PJA says:

    My initial impression is that I like it. I tend to prefer lower noses anyway, although I am undecided about the Red Bull style horns, at least it hasn’t got a shark fin engine cover which is a good thing in my book.

    When the livery was launched I didn’t notice the yellow and black wing mirrors, for me they don’t fit in with the rest of the livery, apart from that I think I will have to wait to see how the livery looks on the track to make a final judgement.

  11. HounslowBusGarage says:

    The bodywork looks very undercut below the air intake. I haven’t noticed that effect on any other cars – is that right?

  12. -A- says:

    Some silver instead of blue on Nico Rosberg’s helmet, apparently. Interesting.

  13. ivz says:

    I also like lower noses. It seems like Brawn is the only one who designs them like that these days?

  14. Katy says:

    I still really don’t like the livery. Hope it looks better on telly.

  15. sumedh says:

    I think the nose is slightly higher than that of the BGP01’s. Not as high as Ferrari’s, but pretty high.

    The front wing endplate looks extremely simple. And that air-intake above the cockpit is just awesome!!!

  16. Myles Woerner says:

    Now that everyone seems to copying the last year’s Red Bull, I can’t wait to see what Newey has come up with.

  17. GeeMac says:

    I quite like it. Mercedes haven’t followed the shark fin trend, which is a big plus in my book. They may be an effective solution, but they look ridiculous. And I actually quite like the livery, don’t think it’s as bad as everyone is making out.

    Anyone noticed the manly turquoise gloves the mechanic at the car’s right rear is wearing? Classy!

  18. m0tion says:

    there’s alot of air running under that nose and being sucked in

  19. kaushal says:

    Michael Schumacher Retains “Ferrari” helmet at Mercedes.Check out the helmet design:
    http://www.f1indiablog.in/2010/02/michael-schumacher-retains-ferrari.html

  20. three4three says:

    Not a bad looking car but I don’t like the nose, looks bent. And their livery isn’t very exciting either. I look forward to some high res shots to better analyse.

  21. Salty says:

    Would have thought a Roman nose would be better suited on an Italian car. Seem to have a dorsal rather than full on shark fin. Viva la difference!

  22. it’s interesting to see that the “mini black aero-foil-liked wing” on the W01 is at a higher place at the nose of the car, unlike design of McLaren and Ferrari that the ‘mini-wing’ is just right above the front wing

  23. Ben says:

    Mad top air intake. Triangular, larger than what we’ve seen before, and two side slit intakes. And yet they don’t seem to have shrunk the sidepod intakes as small as the McLarens…..

  24. Prisoner Monkeys says:

    I think the W01 really demonstrates what I like about the launch season: all the cars look different in profile. I was initially afraid that developers would simply copy what other cars – primarily the Red Bull RB5 – had done and we’d start 2010 with thirteen cars that all looked the same.

    But that hasn’t been the case. All of the designs so far have been pretty unique. The Mercedes might have the Red Bull V-nose design, but it’s also got the innovative, organic-looking airbox and the sharp fin out the back. The McLaren is pretty radical-looking, while the Sauber has the high nose and a wing that is connected further back than anyone else.

    Pretty much every car is unique, with more to tell them apart than just the livery. And that’s the way it should be.

    • ajokay says:

      And the Renault still looks like it ate all the pies.

      • Prisoner Monkeys says:

        Actually, the Renault has been spotted today with a few new attachments, noably the front and rear wings, and new rearview mirrors. They seemed to focus on the sidepods when developing the R29; my suspicion is that they’re happy with them and used the last few races to try a few design ideas out.

        All they need to do is lose the bumblebee livery on the rear wing and get some sponsors in there. Because like Ferrari with the Mlboro barcode, they do look a little like a GP2 team …

      • Bullfrog says:

        So does Ross Brawn! Is he on the Norbert Haug diet?

    • Formula 1 says:

      Ok Bernie. And there isn’t a chassis that looks like the red bull so far. The only one is obviously toro rosso which may have tipped us off for red bulls 2010 design, since they are associated. What is with everyone and red bull? We can’t even debut a chassis without people referring to the red bull design of 2009 it’s ridiculous.

  25. MuzzleFlash says:

    Anyone know what the little side intakes are for just in front of the Mercedes emblem on the side of the engine cover? Would they be for the oil radiator if it’s been moved back towards the gearbox? Or would it be feasible these could run down to the diffuser?

  26. Spencer says:

    Sat track side at Valencia. The Merc looks average compared to the mclaren. Interesting to see the shark fin connected to the rear spoiler has been adopted by a few.

  27. Maciek says:

    Any pictures of today’s version of the Renault?

  28. CounterStrike says:

    Man, it looks pretty uninspiring. McLaren seems the only team to have come up with something truly extraordinary.

    May the sweet lord be with Nico.

    • Maciek says:

      Beauty is in the eye of the beholder, but a little objectivity is nice sometimes, too. Brawn/Mercedes already had a winning car last year, so they didn’t need to revolutionize, just evolve. McLaren had no choice but to start clean – though I will agree that their design is the most “muscular” so far.

  29. Jonathan says:

    Other than the nose cone, the rest of the car looks pretty much the same as BGP-001.

  30. jose says:

    Felipe Massa (Ferrari) 1:13.552 (20 vueltas)
    Gary Paffett (McLaren) 1:14.018 (21 vueltas)
    Pedro Martínez de la Rosa (BMW Sauber) 1:14.898 (9 vueltas)
    Robert Kubica (Renault) 1:15.298 (20 vueltas)
    Rubens Barrichello (Williams) 1:15.660 (26 vueltas)
    Nico Rosberg (Mercedes GP) 1:18.228 (15 vueltas)
    Sebastien Buemi (Toro Rosso) 1:26.395 (5 vueltas

    This were the times at valencia at 12:30 local time.
    The ferrari of massa going even faster with a 1:13:599, the ferrari seems good out of the box.

    • Prisoner Monkeys says:

      These early laps don’t count for much. They’re still five seconds off the pace of the lap record, and then there’s sandbagging to take into consideration. I don’t think we’ll have a really serious idea of who is where until at elast the first test at Jerez – and even then, that won’t be factoring in the teams that are only just beginning.

  31. jose says:

    sorry for the mistake. His best time so far 1:13:552

  32. Zeke says:

    Mclarens definitly gone with more agressive aero and reduced sidepod intakes compared to Merc. It’ll be interesting to see how the McLaren handles the heat in Bahrain , Melbourne and KL.

  33. the livery looks like a dull dirty mclaren

  34. Prisoner Monkeys says:

    McLaren have apparently taken out a super-injunction against the photographers to prevent any photos of their diffuser being published.

  35. wasiF1 says:

    Mercedes like Ferrari have no shark fin

  36. Platine says:

    The 2010 Constructors champions

    Worrying for McLaren that their nose is so flat and lacking gradient, if RB has a different design id worry.

    Schumis helmet is cool

  37. Roger449 says:

    Hey is it just me or is every one is bashing the teams for the red bull nose arch? No one said any thing when other teams copied the DD or the fatter nose or the front wing of the BGP 001 last year? But a raised nose with a kink and people are saying every one has a red bull?

    • ad says:

      i suppose its because the kink on the red bulls nose was the first time anything like that had been done. it is their distinct trademark and its uniqueness seperates from all past ideas.

    • SloMo says:

      I don’t know why everyone is surprised about every team copying the red bull nose arch. I remember last year reading about the fact that it kept airflow over the top and bottom of the nose separate and it was probably going to be almost standard on the cars from now on.

  38. ad says:

    Surely the higher noses will help channel more air under the car to the diffuser which is where most of the grip comes from.

    Also, mercedes have much bigger air intakes than the mclaren to provide cooling to the same engine; the intake above the cockpit in particular looks like a bold statement that that engine needs all the air it can get. I know merc engines are normally the most reliable, but with the new regulations, heavier and larger cars, have mercedes kept something from mclaren?

  39. John H says:

    Liking the knife edged engine cover/fin.

  40. The Limit says:

    So far the 2010 Mercedes Benz and Ferrari have been the best looking cars so far for me. I like the fact that Renault have returned to the same colours they had years ago, it really catches your attention and is a complete about turn on their old livery. I am disappointed by Williams and Sauber. The 2009 Williams was one of my favourites to look at last year, and the Sauber has just become even uglier than it was before.
    I expect Red Bull, with Adrian Newey’s skills, will probably produce the best looking car. But, as we know, looks don’t win championships do they!

  41. Chaz says:

    I’m just curious what it was that was needing to be completed from the time they launched last years car several days ago to now, that we are finally able to see the new car. Strangely I like the look of the re-painted last years car although this is not bad. I know its got nothing to do with looks though so I wonder what sort of ingenuiety Ross has incorporated into this years car…

  42. mild7nick says:

    the merc looks clunky especially the engine cover but sure its still quick.

    also, cant the shark fin engine covers be banned on safety grounds or something? they are just so hideous!

    id be interested to hear on here how much the looks of a car matter to people? personally i hate it that the cars have got so ugly in the last year or so

  43. DirkWar says:

    I agree, BAN SHARK FINS! I also hate the ‘red bull nose’ treatment yuk! Perhaps a regulation change to make the flat bottom extend to the nose would help?

  44. Oliver says:

    This is like the 95/96 with all over again, with virtually all the cars having a high nose.

  45. Icthyes says:

    Looks alright, nothing special in my view, but just to see that red helmet peering out of that silver…MSC’s return hasn’t even really sunk in yet.

  46. We want turbos says:

    ** LIGHTBLUB MOMENT, the two air intakes at the side of the engine cover… could the be fed into fans which in turn via the “holes” in the underside of the car that made the bgp001 car’s diffuser so good, feed turbocharged air directly into the difuser creating mass downforce for little or drag. A massive advantage especially in slow speed corners for example at Monaco???? I know it’s a big IF and maybe but if anyone would think of it it would be mr design rule bender himself?

  47. We want turbos says:

    ** LIGHTBLUB MOMENT, the two air intakes at the side of the engine cover… could the be fed into fans which in turn via the “holes” in the underside of the car that made the bgp001 car’s diffuser so good, feed turbocharged air directly into the difuser creating mass downforce for little drag. A massive advantage especially in slow speed corners for example at Monaco???? I know it’s a big IF and maybe but if anyone would think of it it would be mr design rule bender himself?

    • Prisoner Monkeys says:

      Okay, do you even know how a turbocharger works? Simply putting air into an engine does not make it turbocharged. A turbocharger cools and then forces air into an engine by pressurising it. This is done by way of a turbine, which is driven by the exhaust gases. Carving two holes into an engine cowling isn’t going to do anything to “turbo charge” an engine. It isn’t going to do anything except allow air into the engine bay to cool it.

      And what’s this about feeding turbocharged air into a diffuser? That doesn’t happen. The air is collected in a turbne and pressurised, then forced into the engine with the fuel and ignited. It then escapes via the exhaust, unpressurised. Putting pressurised air into a diffuser isn’t going to do anything to improve a car’s pace – if anything, it’s just going to create a weird wake.

      Even if Ross Brawn found some way to get a turbocharger into the car, it would be found out and banned for sure. The teams have to submit their design specifications to the FIA for homologation in order to be able to compete.

      • We want turbos says:

        I was not talking about turbocharging the air into the engine!! Read again…. I ment to increase the airflow to the difuser by forcefeeding it through the holes in the bottom of the car, suggestion prior to ridiculing stop a actually read their comments!! and for your information yes I do know how a turbocharger works and I also know they are banned!!

        • We want turbos says:

          Also 1 thing to mention a desktop fan turbocharges air to cool you, so a fan that increases airflow would turbocharge the air, NOT into the engine (although I wish they would fetch them back). It is unlikely that may suggestion where to be true but not unfeasable.

        • Prisoner Monkeys says:

          Well, forcing air into the diffuser isn’t going to do anything.

          • We want turbos says:

            ??? Forcing air through the difuser will generate downforce without any extra drag! I’m 99% sure it’s not there for that, but can’t see a reason why it wouldn’t work.

  48. F1 commentor says:

    the car loooook very fantastic green & silver colour make it beautifullllll

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