Red Bull set for Infiniti deal

F1 Fanatic round-up

Red Bull are set to announce a branding deal with Infiniti*.


Top F1 links from the past 24 hours:

Red Bull ?ǣ to Infiniti?? and beyond (Joe Saward)

“It looks like Red Bull Racing is not going to be running Renault engines in 2011 ?ǣ but will switch to Infiniti instead. It amounts to the same thing, of course, as Infiniti is a Nissan brand and Nissan and Renault are partners.”

Red Bull budget boosted as engines renamed Infiniti (BBC)

??Red Bull’s Renault engines will be renamed Infiniti this season in a move that will boost the world champion team’s budget by at least ??7m.??

Todt Sees Kubica In Hospital (Speed)

??FIA president Jean Todt on Sunday visited Robert Kubica in hospital.??

Renault: Heidfeld already leading team (Autosport)

??Renault team boss Eric Boullier says it was obvious from Nick Heidfeld’s first few laps in the car that he was the man the squad needed to lead its 2011 charge in the absence of the injured Robert Kubica.??

Formula One pays down private equity debt (The Telegraph)

??Formula One has paid down a large tranche of the $2.8bn (??1.7bn) debt used by private equity firm CVC to buy the motor racing franchise in 2006.??

A1 Grand Prix race firm faces fraud inquiry (The Telegraph)

??The Serious Fraud Office has started looking into companies behind the A1 Grand Prix Series ?ǣ the collapsed rival to Formula One ?ǣ whose creditors still claim to be owed more than ??400m.??

Video exclusive: Mark Webber on the new Red Bull F1 car and how he can beat Sebastian Vettel (James Allen on F1)

??This week, I had the chance after the last test in Barcelona to interview Mark Webber about testing so far and his thoughts on the season ahead, particularly his ongoing battle with Sebastian Vettel.??

Follow F1 news as it breaks using the F1 Fanatic live Twitter app.

Comment of the day

Daniel Lavender is going to the British Grand Prix and has a few questions ?ǣ can anyone help?

Hi all, have just purchased general admission tickets for me and my brother. It?s our 1st trip to a grand prix, and was wondering where was the best place to watch all the action with our limited general admission tickets? We have tickets for qualifying and race day, any help would be appreciated.
Daniel Lavender

Read more: Silverstone ?ǣ spectators? experiences

From the forum

The Official Junior F1 Fanatic PS3 World Championship results are in. After a fraught round 8 in Europe, Asanator crossed the line first, followed by ed24f1 and jamiet19.

Happy birthday!

Three birthdays again today – all the best to Bastardo, Lame2741 and Kevin!

On this day in F1

Happy 71st birthday to 1978 world champion Mario Andretti!

*Update: The headline originally stated the deal would include the re-branding of the engines, which later turned out not to be the case.

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87 comments on Red Bull set for Infiniti deal

  1. Ads21 (@ads21) said on 28th February 2011, 0:08

    Since the Renault team seems to be quite schizophrenic at the moment maybe they should join in with Red Bull and call themselves “Infiniti Nissan Lotus Renault Lada GP F1 Team by Enstone racing” Just for brand clarity.

  2. mcmercslr (@mcmercslr) said on 28th February 2011, 0:12

    When I went to silverstone on ’09 I had general admission and we sat at club. Now the track has been altered and the pits moved with club being the last corner then that’s no longer an option. Not sure where else is good to go. Entry to maggots was wife good in saturday practice but is probably really busy on race day. Need to get in early. Worth a try

  3. Fer no.65 (@fer-no65) said on 28th February 2011, 0:30

    Red Bull Racing Infiniti…

    hmmm… does anyone see the problem here?

  4. Hamish said on 28th February 2011, 1:03

    Gees that youtube video before you click to play it looks like Mark Webber has spent a night or two with Charlie Sheen!

  5. wasiF1 (@wasif1) said on 28th February 2011, 1:35

    Does it mean that eight engines which are all Renault powered cost £7m to the customer?

    Nick needs to up his game,the car promising so he needs to perform.

    The A1 GP may be over but the story behind it isn’t.

    • BasCB (@bascb) said on 28th February 2011, 7:43

      Should be 16 engines (8 x 2 cars, if the no.2 driver is not left to push his ;-))

      It might be just half of the cost though.

      Anyone heard news about that A10 series that was putting up a website to pick up the idea of A1GP?

    • Calum said on 28th February 2011, 9:07

      There is a deal that engine manufacturers must provide a seasons worth of engines to a customer team for £8,000,000 or less – the Renault deal was a good idea, but the Infiniti deal suits RBR and the luxury car brand.

      For RBR, it’s like a £7,000,000 sponsor but or Infiniti it’s better than Title sponsorship because their company name gets published on BBC F1 league table, because engine names do, but title sponsorship doesn’t:

      1: Ferrari – Ferrari
      2: Mclaren – Mercedes

      The above is shown on the league table rather than the example below:

      1: Scuderia Ferrari Marlboro – Ferrari
      2: Vodafone Mclaren – Mercedes

  6. Trakstar (@) said on 28th February 2011, 3:05

    I like it..RedBull Infinity! has a ring to it.

  7. Gaston said on 28th February 2011, 4:20

    I somewhat dislike this practice of rebadging engines, I think it comes off as false advertising. And it opens up the possibility of having ridiculous engine names such as “Playlife”. I mean, come on.

    At least this will free up some money for RBR :)

    It’s kind of a clash of identities, though. On one hand you have youthful, cool Red Bull, and on the other, you got middle-age, boring Infiniti. Oh well.

    • Prisoner Monkeys said on 28th February 2011, 5:37

      I think you’re confusing Infiniti with Lexus. But then, they do not sell Infiniti cars in Australia (as far as I know), so I don’t know too much about them

      • GeeMac (@geemac) said on 28th February 2011, 5:52

        They sell loads of them here in the UAE…you aren’t missing much! An overly expensive Nissan is every bit as rubbish as you’d expect it to be.

        • BasCB (@bascb) said on 28th February 2011, 7:26

          So that’s a rubbish tasting, overprized drink racing an overprized rubbish engine?

          Interesting branding, isn’t it.

          I must say the few infiniti cars I encounter on the road (mainly SUVs) really look horrible and bulky with strange lines.

          • GeeMac (@geemac) said on 28th February 2011, 8:16

            I actually wouldn’t throw my money at Red Bull if I was Infiniti. Why you might ask? Well it won’t be great for your marketing department if Red Bull’s Team Principal spends the entire year complaining about how little horsepower your engines produce, which he no dout will.

        • Actually they are quite different than Nissans. Most people think the G35 is based on a Maxima or Altima, but they are skylines, they have the F/M platform that car enthusiasts rave about (shared with the Z) and they are rear wheel drive. They do have the 3.7L Nissan engine, but again, this is also a highly regarded sport engine. The only Nissan that is similar to Infinitis is the Z. The older Infinitis were trying to be Lexus, which is a middle-aged kinda car, but the new Infiniti is following more of the Japanese Nissan role of sport tuned sedans and coupes.

    • Icthyes (@icthyes) said on 28th February 2011, 7:28

      Mechachrome was the worst offender!

      • Prisoner Monkeys said on 28th February 2011, 8:32

        Mecachrome made no sense. There ar no cars badged as Mecachrome; in fact, if memory serve me right, they’re actually an aviation group, or at east have tied to it.

        However, in 1998, the man in charge of Mecachrome was Flavio Briatore, which probably has a lot to do with why they were in Formula 1.

        • TimG (@timg) said on 28th February 2011, 9:02

          Mecachrome made sense in that it was the name of the engineering company that prepared customer Renault engines for several years. It also provides engines for GP2.

          Granted, there are no Mecachrome road cars, but nor were there any Ilmor or Hart roadcars when those companies supplied engines to F1 teams.

          Briatore never ran Mecachrome – he ran the company which distributed the Mecachrome engines, badged as Supertec, in 1999-2000.

  8. marc connell said on 28th February 2011, 6:35

    Didnt expect Infiniti to go the f1 route. Maybe in near future we will see a Infiniti based team? they do make good cars..

  9. AndrewTanner (@andrewtanner) said on 28th February 2011, 7:27

    Now they sound even more like World Champions!

  10. some people on the forum worked out the infiniti change weeks ago.. a testament to how fast information gets spread at F1F!

  11. Icthyes said on 28th February 2011, 8:03

    In other news, Ferrari have offered £50m to be the title sponsor or every team, so they can always win. McLaren have responded by stealing the idea.

  12. Happy Birthday Mario! He was a true racer – willing to try every category and able to win in all of them.

  13. Hare (@hare) said on 28th February 2011, 9:06

    Infinity… Perfectly describes getting lost on a Milton Keynes roundabout..

  14. Cacarella said on 28th February 2011, 9:06

    Ahhh, ‘Infinity’ is one letter longer than ‘Renault’.
    The extra branding will obviously slow the car down in a straight line and put Redbull at a disadvantage!

    (I will be applying for the position of Christian Horner’s spokesperson, just getting some practice in now)

  15. Hare (@hare) said on 28th February 2011, 9:13

    Basically, manufacturers are leaving F1, and then other manufacturers come along and stick a greasy foot in the door to claim a presence.

    ‘ yeah yeah yeah, I know we’re not in F1, but if we rebadge the engine by paying Renault and Redbull a few quid, bazinga! We’re in F1 with next to no effort… Shhhhh don’t tell the engineers, you know how much they’ll be annoyed at us suits…’

    I imagine the meeting at Lada was fun too…

    ‘so, Honda..out, Toyota… Gone.. Renault.. Sold… But LADA kings of Forumla 1!!!! ( eventually, after we’ve sold more Ladas. )

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