And that way Sky wins and we never get the FTA coverage back. Don’t take their carrots, don’t give them your money, however enticing they make it.
You know how sky operates, this year, maybe next, it’s ‘free’ with the certain other packages. Then a couple of pound charge will creep in and you’ll think, oh, only a couple of pounds a month, I won’t miss that. Then in creeps up and it creeps up and your paying a full subscription to them. Then they own F1 and you. They’ve won.
This must be a failure for the long term good of F1.
@peteleeuk – Even if you don’t pay, the non-F1 fans will. That’s how this works – they can pay for it using their existing subscribers and a few of the new ones. It’s nice to think that not subscribing to Sky will force them to give it back to FTA, but that didn’t happen with football, and it won’t happen here.
It didn’t happen with football, because there was never full live FTA coverage of the premiership (or Champions League for that matter). In the case of football, Sky is providing a useful service as there’s simply no way that the sheer volume of matches could all be shown on BBC and ITV within the public service mandate.
F1 on the other hand has always been Free to Air and should remain thus, it’s got a great audience in a hard to fill timeslot and even at this reduced price, you end up paying too much for the limited number of races. £175 is still more than my entire license fee.
Not wishing to spoil the party, but Sky told me the F1 channel will not be available at launch to people who are subscribed to the Sky Go Monthly Ticket – I was told it will be for Sky dish subscribers only.
So the long and short of it is, we can’t really be sure until March…