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Kobayashi deserves a shot (36 posts)

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Ral said 1 year, 10 months ago:

There was a bit about Sauber’s sponsorship on a site somewhere, may have been F1.com even and essentially, they’ve set up a holding for sponsors who want to do the networking associated with such a high profile sport, but don’t want their names publicized. It’s lucrative for Sauber and explains their bland-looking car (which actually, I really like the look of). I think it was Virgin who was looking into doing something similar.

Anyway, the point is, I don’t think Sauber in particular are too worried about their finances.

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LL Jehto said 1 year, 10 months ago:

Great! I read something of the kind while researching for the last post. But didn’t understand what does it mean “do the networking”. I mean, it has to do with contacts, etc. Those “sponsors” will be able to have the same acess as a normal sponsor, but they don’t want to be publicly associated with the sport, but what contacts are those? And why not? it’s a bit strange, no?

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Prisoner Monkeys said 1 year, 10 months ago:

There was a bit about Sauber’s sponsorship on a site somewhere, may have been F1.com even and essentially, they’ve set up a holding for sponsors who want to do the networking associated with such a high profile sport, but don’t want their names publicized. It’s lucrative for Sauber and explains their bland-looking car (which actually, I really like the look of).

It’s called the “Sauber One Club”. That’s what the “1C” logos are.

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Ned Flanders said 1 year, 10 months ago:

I can’t imagine that’s a particularly lucrative source of revenue, though. Sauber need millions of pounds to cover their budgets, and surely no company in its right mind would pay that kind of money without getting exposure in return.

That said, Sauber do have plenty of sponsors this season, at least compared to 2010, so their future should be reasonably secure regardless

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Ral said 1 year, 10 months ago:

I don’t know how much money organisations/people fork over for the privilege, but my understanding is that you get a bit of a “old boys’ club” of rich people associated with any kind of happening where lots of money is involved.

And F1 certainly qualifies for that. There are several investment and equity firms directly involved with F1 through teams, not to mention the one that owns the F1 rights. Then there are all the large companies sponsoring the various teams. Between them, for example pretty much all the oil companies are represented, as well as big Middle Eastern money. That makes F1 a decent place to meet people and make contacts or even outright deals.

Anyway, I’m nowhere near being involved in any of that shit. Money bores me (although I could do with a bit more of it really ;) ), but that’s what I imagine that whole setup is about.

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PinkMaggit said 1 year, 10 months ago:

I’m with Prisoner Monkeys and Portugoose on this one. I doubt this is an audition for a Ferrari seat in 2012, it’s more likely to evaluate the progress of their young drivers program and to give them a bit of experience with the team. Ferrari do tend to stick with experienced drivers and I just don’t see Ferrari signing up someone who is still a rookie. I do feel it’s a bit of a shame Kobayashi’s not involved but he has next year to show whether he’s quicker than Perez or not. Perez won’t be able to use his rookie status as an excuse and we’ll have a much better picture of who’s actually quicker than who. At the moment it’s looking really good for Perez, he’s pretty much matching Kobayashi already. I think that if Kobayashi wants a future with a big team he’s going really have to put his head down in 2012 and beat Perez convincingly

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