Ford Brazil has just launched an extraordinary marketing campaign to launch the new Fusion locally. They just went out and got not just two World Champions, but one of the greatest rivalries in F1 history – Nelson Piquet v. Nigel Mansell. They are launching it over a month-long web series with weekly episodes. Awesome stuff. Here’s what’s been released so far.
Episode 1: The Encounter
Episode 2: The Car
Oh, and in case you’re wondering, English subtitles are available. You just need to turn them on from the YouTube bar.