F1 Fanatic

I’ve heard that a new engine manufacturer P.U.R.E. is coming into F1.
I assume they’ll enter the sport in 2014 but is it known who their customers will be?
Will they be a threat to Cosworth at all?
I’d basically just like to know a bit about their background and how they’re going to fit into F1.

PURE is apparently made up of what was left of Peugeot’s F1 engine efforts around 10 years ago.

they’re barging in on Cosworth’s territory

Which they have every right to do – Cosworth was not guaranteed the exclusive rights to be Formula 1′s only non-manufacturer engine supplier.

they’re barging in on Cosworth’s territory

Which they have every right to do – Cosworth was not guaranteed the exclusive rights to be Formula 1′s only non-manufacturer engine supplier.

Indeed, and Cosworth haven’t exactly been going in the right direction either, losing 2 customers in 2 years.

I want the days back when near enough every team was powered by a different engine, Rather than 3 and a half companies powering the whole grid.

Seems reasonable name to me?! Whats in a name anyway, the other manufacturers are only other people’s surnames which is rarely done anymore, and Cosworth is just a mash up of two names. If they get the result we will forget the name anyway.

I am always pleased to see more competition in the sport, the more the better I say as long as it is serious competition. Cosworth to me have come in and fully expected to be last best and are happy with it for some reason, its almost like a glamour project which is a shame.

Still there is hope yet!

@GeorgeTuk: PURE just doesn’t sound… original. If a McLaren-PURE won the race, for example, it just doesn’t sound quite right. Also, if they get the results, I think people would remember the name more, not forget it. :D