I don’t think that’s the right way to look at it @prisoner-monkeys, although I do share the feeling that its not all that great an outfit in their current F1 nor GP2 approaches.
They were serious with their F1 effort (put a lot of money behind it, hired 2 quality drivers and paid them) as well as with their initial entry into GP2 (solid drivers who knew their way in the series, they had better than expected results, and it seems both drivers were rejuvenated as they topped the series last year, be it different teams!).
But after that initial good start, it seems lack of results, and the realisation that they had vastly overestimated what they could achieve quickly set in and they changed to just being there, having drivers field a big part of the budged and given up on most of their ambitions.
Its like having Massa in the second Ferrari (before he got a bit of a confidence boost in the last 3-4 races), not too bad, but pretty much pointless.