And the award for cramming the most sponsor references into a race title goes to – who else? – NASCAR:
This weekend’s race at Indianapolis is officially called the Crown Royal Presents the Curtiss Shaver 400 at the Brickyard Powered By BigMachineRecords.com.
I’d be surprised but… anyone seen a race with a longer name than that?
I think I’ll stick to calling it the Brickyard 400.